Special Offers

Preference Mega RedsSpecially formulated to deliver intense red shade results Rich Conditioning L'Oreal Anti-Fade Color System delivers special patented colorant molecules to penetrate the hair cortex & lock in color 25-minute automatic color processing Available in 8 stunning..

Preference Mega BrownsFormulated to deliver deep, rich brown color results Rich Conditioning Superb Gray Coverage L'Oreal Anti-Fade Color System delivers special patented colorant molecules to penetrate the hair cortex and lock in color 25-minute automatic color processing Availa..

Preference Mega BlondesDelivers the most-exquisite high-lift blonding in just one step Lifts up to 4 levels, no pre-lightening required Patented Specific Conditoning Complex provides extra protection and conditioning to hair L'Oreal Anti-Fade Color System delivers special patented colo..

Liquid-Creme Fade-Resistant Permanent HaircolorEasy to use, do drip, oxidative liquid cream formula Superb Gray Coverage L'Oreal Anti-Fade Color System delivers special patented colorant molecules to penetrate the hair cortex and lock in color Translucent, soft and shimmering color L..

Permanent Creme High-lift for Dark Hair OnlyThe first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness Breakthrough technology lifts hair 3-4 levels, no pre-lightening required Rich, smooth creme formula conditions and penetrates hai..

Permanent Creme High-lift for Dark Hair OnlyThe first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness Breakthrough technology lifts hair 3-4 levels, no pre-lightening required Rich, smooth creme formula conditions and penetrates hair..

Permanent Creme High-lift for Dark Hair OnlyThe first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness Breakthrough technology lifts hair 3-4 levels, no pre-lightening required Rich, smooth creme formula conditions and penetrates hai..

Permanent Creme High-lift for Dark Hair OnlyThe first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness Breakthrough technology lifts hair 3-4 levels, no pre-lightening required Rich, smooth creme formula conditions and penetrates hair..

Permanent Creme High-lift for Dark Hair OnlyThe first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness Breakthrough technology lifts hair 3-4 levels, no pre-lightening required Rich, smooth creme formula conditions and penetrates hai..

Permanent Creme High-lift for Dark Hair OnlyThe first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness Breakthrough technology lifts hair 3-4 levels, no pre-lightening required Rich, smooth creme formula conditions and penetrates hair..

Permanent Creme High-lift for Dark Hair OnlyThe first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness Breakthrough technology lifts hair 3-4 levels, no pre-lightening required Rich, smooth creme formula conditions and penetrates hair..

Permanent Creme High-lift for Dark Hair OnlyThe first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness Breakthrough technology lifts hair 3-4 levels, no pre-lightening required Rich, smooth creme formula conditions and penetrates hair..